Dreaming of starting your own tree-top accommodation business? Offering guests a unique and memorable experience in the midst of nature can be an incredibly rewarding venture. As tree top stays gain popularity, it’s essential to ensure your business stands out.
That means starting this kind of business requires more than just passion. You need the right tips to start and build a profitable tree-top accommodation business.
So, in this article, we’ll explore 11 crucial tips to help you get started on the right foot. If you are presently thinking of starting a tree-top accommodation business, then you should read this to the end.
Tips for Starting a Successful Tree Top Accommodation Business
#1: Choose Your Location Wisely
Whether you like it or not, your location choice for this type of business will go a long way to determine how successful the business will be. That is why you need to choose the perfect location when starting out.
Look for picturesque settings that offer breathtaking views, tranquil surroundings, and easy access to nature activities like hiking, bird-watching, or wildlife encounters. A captivating location will be a key selling point for your tree-top accommodations. You can check some luxury tree top stays in Australia for inspiration.
#2: Invest in Exceptional Tree Houses
The heart of your business lies in the tree houses themselves. Ensure that your tree houses are not only aesthetically pleasing but also safe and comfortable. Collaborate with experienced architects and engineers to design and build sturdy, well-constructed tree houses that blend seamlessly with the natural surroundings. Don’t compromise on quality; your guests will appreciate the attention to detail.
#3: Embrace Sustainability
In today’s eco-conscious world, sustainability is paramount. Make your tree top stay as eco-friendly as possible by using renewable energy sources, implementing water-saving systems, and reducing waste. Guests are increasingly looking for environmentally responsible options, so embracing sustainability can set you apart from the competition.
#4: Create an Immersive Experience
To make your tree-top accommodations truly memorable, offer an immersive experience that connects guests with nature. Consider providing guided nature walks, stargazing sessions, or outdoor yoga classes. Encourage guests to explore the surrounding wilderness and provide them with the tools to do so, such as maps and binoculars.
#5: Prioritize Privacy and Seclusion
One of the primary appeals of tree-top accommodations is the sense of privacy and seclusion they offer. Ensure that your tree houses are adequately spaced apart to give guests a feeling of exclusivity and intimacy with nature. You may also want to consider adding private balconies, hot tubs, or outdoor showers to enhance the sense of luxury.
#6: Sustainable Amenities and Products
Promote sustainability by offering guests refillable amenities. Buying refill products in bulk can reduce single-use plastic waste. Consider providing body wash refills in eco-friendly containers to encourage guests to minimize their environmental footprint during their stay. Mention your commitment to sustainability when presenting these options to guests.
#7: Strategic Marketing
Even if you offer the best tree-top accommodation in the country, people definitely won’t patronize you if they have never heard about your business. That is why marketing your tree top accommodation business is crucial.
Use social media, a professional website, and online booking platforms to reach your target audience. Highlight the unique features and experiences your tree top stays offer, creating a compelling online presence that captures the essence of your business.
#8: Exceptional Customer Service
Outstanding customer service is essential. Train your staff to be friendly, attentive, and knowledgeable about the local area and its attractions. Encourage them to go the extra mile to ensure that every guest’s stay is unforgettable.
#9: Offer Customization Options
Guests appreciate personalization. Provide customization options for their stays, such as in-room amenities, special packages, or private dining experiences. Tailoring the experience to your guests’ preferences will leave a lasting impression and encourage them to return.
#10: Continuous Improvement
The hospitality industry is ever-evolving. You will need to stay updated on industry trends and continuously seek ways to improve and innovate your tree top stays.
Guest feedback is invaluable in this regard; take it seriously and make necessary adjustments to enhance the overall experience.
#11: Build Local Partnerships
Collaborate with local businesses and organizations to offer additional experiences and activities to your guests. Partnering with adventure tour operators, local restaurants, and cultural attractions can enhance your guests’ experience and help you tap into new markets.
Final Note
Starting a tree-top accommodation business can be a rewarding endeavor, offering both you and your guests a unique opportunity to connect with nature and create lasting memories. In this post, we have highlighted 11 essential tips that can help you get started.
Follow the tips and maintain a focus on quality, sustainability, and exceptional customer service. That way, you can establish a successful and thriving tree-top accommodation business.